Pretty Pushers created the first Hospital-Grade, Industrial-Use Patient Gown specific to birth.  

Once in a while, we get a glimpse of our gowns in action.  Thanks to birth photographer Arrow and Dot Photography, we can bathe in the bliss of a hospital birth that feels like home.  

This expecting mom was afraid that a labor induction would lead her away from the natural birth she wanted.  

But in fact, despite the cervadil, pitocin, and epidural, she was able to stay calm and peacefully push out her baby boy in 30 minutes!  Her family and friends were nearby to welcome him to the world and all was fine in the end.  This reminds us to expect the unexpected, and that we can still embrace our own story, even if it happened differently from the first draft. 

Why Clothing Matters in Labor

By Michal Klau-Stevens, The Birth Lady

 Did you know that one of the first important decisions you will make when you are admitted to the hospital when you are in labor is whether to wear the hospital gown they give you?

 It seems like such an inconsequential matter – to wear the hospital gown or to bring your own clothes to wear while laboring, but what you choose can change the course of your labor.

Hospital gowns have rich psychological meaning for patients and their caregivers. Hospital gowns bring to mind people who are sick,...